Jan-Philipp Jahn, CEO of the Grey Germany Group, is responsible for the German market. As an international advertising expert with many years of experience in the automotive, telecommunications, FMCG and retail industries, he has a great passion for effective creative strategies and building strong brands.
Through his work in renowned agencies in Germany, Dubai and China, Jan-Philipp also focuses on the internationalisation of customer-specific advertising, media and digital strategies. Among the major clients in his portfolio are BMW, Continental, Mercedes, Smart and Metro.
During his career Jan-Philipp has received numerous international awards, such as the German and International Effie Award, the AME Finalist, the Cannes Lions, the Clio International Award and many more.
Francisca Maass started in April 2019 as the new creative head of Grey Germany. Prior to that, she took over the founding and development of the creative agency thjnk Munich as Managing Director and quickly proved herself to be a visionary team leader and expert for large national and international clients. Her focus is brand building, consulting and convincing creation. Earlier, she worked at Jung von Matt, Serviceplan and Springer+Jacoby. Francisca Maass is one of the most awarded creative leaders in Germany and has served as a judge at numerous award shows including Cannes Lions and ADC. Her work has become part oft he cultural conversation in tune with our "Famously Effective" creative philosophy.
Already at the beginning of his career Dirk Lapaz was drawn into the world of advertising agencies.
Since 2018, he has been part of GREY Germany in his function as Chief Financial Officer.
As a certified business coach, he also sees his job in developing the business potential of GREY and establishing new working methods. He draws from multiple experiences with (digital) agencies like Jung von Matt, Markenunion and Ogilvy (Düsseldorf & Neo).
For him, "FAMOUSLY EFFECTIVE" means quantifying these experiences and achieving sustainable success with our customers.
As Managing Director, Peter Dräger is responsible for the Grey Shopper unit, as well as managing the interdisciplinary Grey Activation Team. The Shopper unit has been part of Grey Group since July 2012, and he represents this expertise as a member of the management board.
“Turning Shoppers into Buyers” is his core mission, which he has demonstrated for a large variety of clients such as P&G, Volvo, or Pfizer, to name a few. Peter is also a very influential speaker and author, sought after by many organizations and panels such as DMEXCO.
In addition to Grey Shopper, he has been leading the Sales Activation Agencies (SAA, formerly POSMA) section of the Federal Association Digital Economy (BVDW) since January 2017. He also represents the POS marketing agencies of Germany in the Integrated Marketing Council (IMC) of the EACA in Brussels.
Hamon Hedayati, as Managing Director, is now responsible for the fortunes of GREYmedia in Germany. Hamon started his career with GREYmedia while still a student of Business Administration in 2006. At that time the agency was still known as k102 GmbH, but the focus was the same: creatively offering goal-oriented, contemporary communication solutions from a single source.
He is an experienced media strategist with a particular interest in future digital media trends and innovations such as programmatic advertising and artificial intelligence.
In 2012, GREYmedia was officially made part of the Grey network and shares work space with the creatives at the “Platz der Ideen.” Together we deliver fully integrated communication solutions for customers like Deichmann, BARMER, WestLotto, or Ledlenser.
Christine Haack began her career at Springer & Jacoby. As an experienced HR manager she brings 25 years of agency and HR experience with her. Her previous engagements include well-known Hamburg agencies such as Jung von Matt, kempertraumann/thjnk and Leagas Delaney as well as at the production DELI Creative Collective and the e-commerce agency Hatraco, where Haack was responsible for setting up and expanding theirs HR departments. Additionally, Christine Haack is a certified business trainer and speaker. Before joining Grey Germany in February 2021, she was responsible for the HR department of Yours Truly as interim manager.