This is the People’s Message
The People’s SeatThe UN introduces Seat 194 - its most united voice ever
Climate change is a problem which out-scales any single nation. Indeed, it is a problem shared and voiced by all.
Your Voice at the Table
In collaboration with Sir David Attenborough, Grey worked with the United Nations to launch the 194th seat at the UN Climate Change Conference. While the first 193 seats were reserved for country leaders, the 194th seat belonged to the voices of the people, crowdsourced via social media. This movement manifested itself via a physical seat and the first-ever, “The People’s Speech Address,” delivered by Sir David Attenborough.
Sir David Attenborough said: “We are facing our greatest threat in thousands of years: climate change. If we don’t take action, the collapse of our civilizations is on the horizon. This is the most important seat you’ll ever take.”
With no media budget, The People’s Seat and The People’s Speech Address resulted in 200 countries signing an agreement to cap greenhouse gas emissions, an historic world-first.