Shaon started his advertising career in 1999 with Redifusion DY&R, Delhi and then joined McCann Erickson, Dhaka in 2001 as the Head of Strategic Planning. Being a rare breed with both planning and creative capability, he then took over the responsibility of Strategic Planning and Creative Department at GREY Dhaka as General Manager in the beginning of 2007. Today he heads the agency as the Managing Partner and the Creative Chief.
During this journey so far, he has taken Grey Dhaka to a height where others are only aspiring to reach. Today, Grey Dhaka is the most sought after strategy and creative agency of the country and handles numerous big brands of the market. The only Bangladeshi agency to win prestigious Cannes Lions and Spikes Asia, first to win APAC Effie, 9 times “Agency of the Year” and highest number of metals in the local award show certainly speak for his excellent leadership all the way.
Aside advertising, he has expanded his creative foray into the arena of films, theatre, digital content, acting, et al.
He is also passionate about Table Tennis, voluptuous about books and obsessive about movies and music. He is happily married and blessed with two angelic son and daughter.
Tariq has professional advertising experience of nearly 19 years. First half of his career grew first with Bitopi Advertising Limited and then with Cogito Marketing Solutions. From 2010 onwards, he has stayed with Grey Dhaka and been a very instrumental player in growing the business.
Tariq has the keen interest and ability to learn the clients’ business way and inculcate those into the agency’s internal teams. He can arrange a focused march for everyone involved toward a common goals.
He has experience of handling clients like GlaxoSmithKline, P&G, Coca-Cola, Berger Paints, United Commercial Bank, ACI, Akij Foods & Beverage, MGI, Independent TV, AB Bank, Citycell, GPH Ispat, Romania, IDLC, Bashundhara Group, Singer, HeidelbergCement, BD Foods, and many more throughout his career.
A known face in the industry, a passionate event person with 18 years of proven track record of handling all events and activation of the leading national daily ‘Prothom Alo’ joined Grey Marketing Services Team as Director, Operations in 2014. Today he heads the events and activations wing of Grey Dhaka.
Having a Post Graduate Diploma in Advertising, Media & Events from National Institute of Event, Mumbai, he has widened his area of expertise in this field as one of the most professional event persons in the industry.
He has got a very wide range of resource network in Bangladesh as he was the key driver of Prothom Alo Bondhushobha managing 237 committee presidents directly under his supervision nationwide
His experience bag includes events like Merril Prothom Alo Awards, Prothom Alo Sports Award, Arranging Round tables, GPA 5 celebration, Bhasha Protijog, Anti-Drug campaigns and a list of 20 more Prothom Alo regular events.
Imrul started his financial learning in the Chartered Accountancy profession in the member firm of BDO Moore Stephens, UK in Bangladesh named M J Abedin & Co.. He completed MBA in Accounting and Information system from University of Dhaka. He is partly qualified Chartered Accountant.
After spending thousands of hours in auditing in the CA farm for three and half years he joined in country’s first JCI accredited international chain hospitals - Apollo Hospitals Dhaka. Later on, he served in world’s largest MNC shipping lines The A.P. Møller – Mærsk A/S as Section Chief, He became the Head of finance in WAC Bangladesh Limited, one of the largest freight forwarding company in Bangladesh .
Before joining GREY Group, he served as Group Finance Head of Bitopi Group as General Manager, One of the largest exporter of Apparels, having their advertising affiliation with Leo Burnett & Starcom, and event management companies , Agriculture, consisting of 7,000 staffs and an annual turnover of $150 million.
Having a diversified industrial experience in healthcare, shipping and forwarding, apparel manufacturing, advertising, events, activation & agriculture his main focus is towards target oriented financial administrator to achieve organizational mission with strategic policy making and implementation. He also contributes to the achievement of the company objectives by providing advice and guidance on financial strategy. He can harmonize the day to day challenges with proper decision making and leadership.
Imrul is familiar with change Management and understands the role of transformation of finance function to expedite business efficiency. He is keen to learn regularly to develop himself more up to date and bring global standard in local practices.
At Grey Dhaka he has brought significant improvement in liquidity and profitability, internal control process, internal client profitability, resource utilization, corporate tax and VAT planning, separate procurement system, WPP compliances and in many more areas.
He is married and has two kids. He enjoys travelling and has a great interest in technology.
Bachchu has 18 years of creative advertising experience. His creativity and zeal for strategic understanding while doing his work has earned him the reputation of being one of the most credible and original creative people in the industry.
He worked as the Creative Director for the country’s biggest brand Grameenphone for nearly 6 years and played instrumental role in delivering famous works for the brand. Aside Grameenphone, he also did numerous famous campaigns for Unilever, Nokia, GlaxoSmithKline, RSPL, Prothom Alo, etc. He also led the creative team for the global campaign of ICC World Twenty20 Bangladesh 2014.
Bachchu also has been instrumental for the win of Spikes Asia for HMR Impossipuzzle campaign, APAC Effie for Nokia Bangla Range campaign and Finalist in Digital Craft Category for UCB Virtual Banknotes.
Aside commercial brands, Bachchu also has incredible understanding about social campaigns. He was awarded as “Art Director of the year 2010”.
Masud has been with Grey Dhaka for more than 10 years. In his 14 years of career in advertising, Masud has worked for quite a few big names of the industry.
He has a rich experience for several big brands like International Cricket Council (ICC), Perfetti Van Melle, HeidelbergeCement, Bangladesh Tourism Board, RSPL, Citycell, Government of Bangladesh, etc.
In his career so far, Masud has led over 300 campaigns, worked very closely with both local and foreign TV Commercial Producers and Directors. He has led the entire ATL projects for ICC World T20 Bangladesh 2014 and has been involved in the most expensive TV commercial produced in Bangladesh for ‘Shah Cement’.
Brands that he has worked for have won several awards, both local and international, like ‘Tourism Award in Europe’ for Bangladesh Tourism and Cannes Lions for Eco Cooler.
His expertise in ensuring ‘Client is getting the best result’ and in operation has made him successful in account management and has won a number of key accounts for Grey over the years.
With 14 years of experience in Media, Kafi is one of the most prominent figures in the industry. A home-grown resource of Grey Dhaka’s media team, Kafi has risen to head the media team and expanded his horizon from traditional media to digital, mobile, PR.
Besides his core expertise in Media Planning, he also mastered audience research and analysis, web analytics, media buying, digital communication, and mobile marketing (SMS, WAP, iPhone/Android apps). His skill in mathematics and love for numbers and data has made him an expert in media research, planning and buying. He thrives on challenges, particularly those that expand the company’s reach.
He has handled accounts like Proctor & Gamble, New Zealand Dairy Product Ltd., Bangladesh Ministry of Power, Energy and Mineral Resources, Kollol Group of Companies, Symphony Mobile, Reckitt Benckiser (Bangladesh) Ltd., Axiata Bangladesh Ltd, GlaxoSmithKline Bangladesh, HEMAS Consumer Bangladesh Pvt. Ltd. and ACI Bangladesh and many more.
Mahtab has professional advertising experience of 13 years and his entire career has been with Grey Dhaka.
He has experience of handling accounts like Nokia EA, British American Tobacco, GlaxoSmithKline, Apex Footwear, United Commercial Bank, Akij Foods & Beverage, MGI, GPH Ispat, Citycell, Golden Harvest Ice-cream (Bloop) and many more throughout his career.
His strength lies in managing multiple tasks with accuracy maintaining timeline and handling critical situation where outcomes are crucial for the client. He has earned commendations from his clients for acting for the clients’ best interest.
Ayesha started her career in 2001 as a technical writer at Uniqa Inc., an IC Intellectual property, Internet Appliances and Embedded System designing and development firm based at Silicon Valley, California with offices in both California, Japan and Bangladesh.
She started her advertising career with Bitopi Leo Burnett from 2004 which she left in 2012 as Business Head.
She joined GREY Dhaka as Group Account Director to look after the Grameenphone Account in early 2014 and has been leading the business ever since. She holds robust experience of the whole advertising process, from client servicing, strategy and insights, through to production, editing and media placement across all traditional and digital media.
She has vast experience in various industries including Telecom, FMCG, Consumer Durables, Media, Quick Service Restaurants, Retail, Banking & Finance, Social Communication, Real Estate, Food & Beverage and Airline.