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John has over 25 years of experience in Branding, Marketing, Digital, Social, Public Relations, Media, Product Development and Launch, Events and Activation. He has worked for brands from the FMCG, Food, QSR, Banking, Technology, Telecommunications and Healthcare industries.
He started his career in PAC/BBDO, after which he moved to Batey Ads, Image Dimensions and FCB Manila. John joined DDB Group Philippines in 2008 to set up Tribal DDB Philippines, the digital agency of the DDB Group. John led his young digital team in creating innovative digital work for Smart Communications, PLDT-Smart Foundation, Maybelline, Mang Inasal, CignalTV and J&J. He also worked with the regional RADAR team (social media consultancy) for the development of Smart Communication’s social media strategy and programs.
John, as Group Managing Director, led the agency in winning the pitch for the JFC-Mang Inasal business. Under his leadership, the team developed campaigns that helped the brand register double-digit growth for 36 months.
Prior to Grey, John was also part of Team Philippines that won the bid for the hosting of the FIBA Basketball World Cup 2023. He worked closely with Samahang Basketbol Ng Pilipinas (SBP) for the creation of the bid’s vision, strategy, campaign, bid kits and presentations.
Meldy Warren has made a career out of building relationships. She began by servicing clients at Advertising & Marketing Associates, Inc, growing major Nestle Accounts for three years.
She followed this up by spending the next 12 years at Campaigns & Grey, trusted by her clients to lead accounts like Gatorade, Sara Lee, Bankard, and P&G’s Downy and Joy. Her work during this time helped to expand and establish these brands as the household names they are today. In fact, it was under her strong-willed guidance that Joy Philippines received not only the first General Manager’s Award from P&G, but also a Guinness World Record!
Her brief stints at FCB Malaysia and Saatchi & Saatchi Malaysia as the director for client services gave her experience in overseeing regional work for groups such as CIMB Malaysia, Beirsdorf, S.C. Johnson, and Pampers.
Today, she finds herself back at Campaigns & Grey as Senior Vice President for Client Services, after managing Neuron, the agency’s second ATL agency that handles local and non-Grey aligned clients including Sun Cellular, Rockwell Land, BDO, Nissin, URC Candies, Emperador Distilleries, and Lamoiyan, among others.
She has since then expanded agency’s portfolio bringing in clients like Shell Global Services, Popeyes’ and Mercury Drug to name a few.
She takes the lead in expanding the agency’s roster of clients, looks after the growth of current clients, oversees training and development of the account servicing team and ensures that clients’ needs are met with the proper resources and talents.
Agnes has over 22 years of local and international Client experience in the fields of Advertising/Marketing, CRM and Digital. Consulting for global and local brands covering the following industries and verticals: FMCG, Finance, Healthcare, Telecommunications and Technology.
Her breadth of work experience involves Strategic Brand Planning, Account/Project Management, Through-the-line Communications or Integrated Marketing, Digital Marketing, Customer Relationship Marketing focusing on Acquisition, Loyalty & Retention, Data Analytics and Datawarehousing.
She is currently the Chief Strategy Officer of Grey Philippines. She joined in November 2018 and since then has won new business for the Agency, namely Mercury Drug and Langnese Honey.
Prior to her post in Grey, Agnes has worked as:
Managing Partner for LIQ Consultancy and worked on contract projects like Digital Transformation for AdSpin-Digital Spin and Digital Engagement and CVM planning for SMART Telecom
Insights and Strategy Director for Starcom-Mediavest Group (Starcom, Starlink, Mediavest, Planworks, Liquid Thread and SMG Digital)
Head of Strategy for the Ogilvy Group (Ogilvy Advertising, OgilvyOne, Ogilvy PR, Bates Advertising and Geometry Global)
Head of Integrated Strategic Planning for DDB (SMART Telecom account) and Head of Strategy for Tribal Worldwide
Account Director for Leo Burnett Melbourne Australia
CRM Planner for Clemenger BBDO Melbourne Australia
Strategic Planning Director and CRM Business Unit Director for BBDO Guerrero/Proximity Philippines
CRM planner for Singleton OgilvyOne Australia
Strategic Brand Planner for JWT
CRM Head for Consumer Segments (Wireless Business Group) for Globe Telecom
Account Director for BBDO Guerrero Ortega
Account Director for Ogilvy & Mather
Agnes holds a Bachelor of Arts degree major in Psychology and a Bachelor of Science degree in Commerce major in Marketing Management from De La Salle University.
Raymond – or Mong, as he is fondly called – leads Campaigns & Grey’s lean and mean Cebu team, which services clients in the Visayas and Mindanao (VisMin). Under Mong’s leadership, C&G Cebu continues to be the only full-service agency and 4As member operating outside of Metro Manila.
Mong has always had a passion for creative communications. With a background in Fine Arts, he started as account manager at C&G over a decade ago. Cascading Grey's global offerings to the VisMin clientele, Mong has helped pave the way for C&G Cebu to have an influential presence in the way advertising is done locally. He stood at the helm of the agency's successful campaigns for some of the Philippines' most notable real estate clients including giants Camella, Cebu Landmasters, Primary Homes, AboitizLand, Alsons Development Corp., and HTLand.
With a go-getter attitude and proven staying power, Mong has also led various widely successful and acclaimed launches for clients such as the Department of Health, Electrolux, AirAsia, BPI, WWF's Earth Hour, Rustan’s, Sheraton, and Prifood Corporation. Today, with his extensive experience in handling and growing C&G's regional clientele, Mong is known as one of the leading brand strategists in the Visayas and Mindanao.
